Whitney Largent

Whitney Largent brings over a decade of diverse marketing experience to her role as Manager, Integrated Marketing, at Verra. With a background spanning digital communications, project management, and content creation, Whitney has consistently delivered impactful results, even within resource-constrained environments.

During her tenure at La Plata Electric Association, Whitney excelled as a Digital Communications Specialist, where she translated company initiatives into actionable project plans and implemented data-driven communication strategies. At StoneAge, her adeptness at overhauling project management systems and implementing new automation software underscored her ability to drive efficiency and measurable outcomes.

At VisitDurango, Whitney’s leadership was instrumental in building and managing a multidisciplinary team to execute comprehensive marketing strategies, leveraging partnerships and local influencers to enhance brand visibility and engagement. As Marketing Manager at 360Durango.com, she demonstrated her proficiency in executing paid digital ad campaigns and providing strategic guidance to clients to improve their marketing efforts.

In her role at Verra, Whitney is responsible for supporting all aspects of marketing endeavors, including advertising campaign management, digital experience enhancement, organizational messaging, creative and brand management, as well as photography and videography procurement projects. She collaborates with cross-functional teams to ensure consistency in brand image across all marketing materials and channels, while also spearheading special projects aimed at making a significant impact in the market.

With her proven track record of driving results and her passion for impactful marketing, Whitney provides invaluable contributions to Verra’s continued success in the market.